🔄 Store and marketplaces, one availability
When a unit sells on the store, Takealot cannot still show it. The same WooCommerce catalogue can feed every marketplace you add, without a second stock count.
The store stays the store. Marketplaces share its availability (or your ERP’s). Orders flow the right way, including variations.
WooCommerce only tracks one stock location. Marketplaces do not care.
That is fine for a single shop. It breaks the moment Takealot and the till can sell the last unit. Multi-channel only works if something sits in the middle and enforces the rules.
When a unit sells on the store, Takealot cannot still show it. The same WooCommerce catalogue can feed every marketplace you add, without a second stock count.
Variable products need the free Wherehouse WordPress plugin. It also stops duplicate orders and suppresses customer emails for marketplace-origin sales.
WooCommerce can hold master stock, or sit next to Cin7 / Unleashed. You pick. That choice sets whether marketplace orders write into WooCommerce.
Your rules, not a generic sync
Your WooCommerce store, plus the marketplace accounts you want to grow.
WooCommerce can hold stock, or your ERP can. You choose. That choice sets how orders flow.
Which products go to which marketplace, price uplifts, stock buffers.
Store and marketplaces keep sharing stock, orders and pricing in the background.
Orders placed on Takealot, Amazon, Makro can create in WooCommerce when it holds your stock. No retyping, no missed picks. Marketplace orders can write into WooCommerce when it holds stock, without emailing those buyers a second time.
Stock from WooCommerce updates your other channels so you do not oversell. Price rules per channel build in commission and fees, so every sale still leaves a margin: a 10% uplift on Takealot, a different price on Makro, a SKU held off one channel. One stock figure, shared. If you have outgrown a single location, we will tell you to put the ERP in the middle.
Titles, images and attributes you already maintain can keep WooCommerce current, without rebuilding a loadsheet. Simple and variable products sync. Variations need the Wherehouse WordPress plugin so size and colour stay as their own SKUs.
Distributors and specialist retailers who run their whole marketplace business from the system they already had.
Filmed at eCommerce Live 2026
“It took up 90% of my life, and as soon as we made a sale, that data was wrong again. And then I discovered Wherehouse.”
John Onderstall, COO, GCT Brands
GCT Brands and Supernova Brands on dropping CSV exports, split DC orders and credit notes that just work, and adding a marketplace without the hassle.
Specialist retail · Johannesburg
“Wherehouse let us reach every screen in South Africa, without changing how we work.”
Retailability · the group behind Edgars
“Great product Giovanni Joubert & Team. Thank you. We use Wherehouse with Legit, Boardmans and Keedo online shopping.”



Read every review
Seller Success Network review
“The amount of daily admin that Wherehouse has removed from our day-to-day business is spectacular. We couldn’t live without them. Selling through multiple channels has become manageable.”
Seller Success Network review
“The Xero automation is the best part. It just handles all our invoicing in the background so we don’t have to. It’s simple, it works, and it’s clearly built for the SA market.”
Seller Success Network review
“The stock syncing, custom price rules, and the ability to change prices for each marketplace directly from Wherehouse is absolutely incredible.”
Seller Success Network review
“The integration side has made our listing and fulfilment admin significantly lighter. But the part that actually matters day to day is the support.”
Seller Success Network review
“A special shoutout to [the Wherehouse] team for helping us sync and manage hundreds of products between our WooCommerce and Takealot.”
Seller Success Network review
“We use Wherehouse for our integration with DEAR inventory and we are very happy with the level of service and reliability of the Wherehouse integration.”
One plan for most brands and distributors, a smaller one if you’re still growing into it. Prices include VAT and run month to month.
Included in every plan
For stores with a hub and under about 1,000 marketplace orders a month.
For brands and distributors doing up to 2,500 marketplace orders a month.
For groups, multi-brand distributors and high, steady volume.
Your team still runs the business. This is the work that comes off their desks.
Done by hand: two full-time people, R40,000+ a month.
Retail: R4,799 a month
Visit our 📚 documentation site for more information on authorising connectors. If you have any questions, please don't hesitate to reach out to us at 📨 [email protected]
20 minutes with someone who has connected hundreds of South African brands and distributors. You’ll leave knowing exactly what it takes, even if we’re not the right fit.
Black Friday is Friday 27 November. Book your fit call by Thursday 6 November and you’ll be live, with test orders run, before the rush.